02 Birthday Coupon
A personalized reward on a user’s birthday is a simple but powerful gesture. This scenario helps you automatically assign a birthday coupon to eligible users and notify them via push notification—turning their special day into a loyalty moment.

Birthday Coupon Scenario
Opportunity
Sending a small gift or reward on a customer's birthday is a great way to increase emotional loyalty. With this automated setup, you can deliver personalized messages and coupons exactly when they matter most—without any manual work.
Whether it's a discount, a free item, or a thank-you message, birthday coupons help strengthen the connection between your brand and your users.
Example Scenario
The system performs a daily check to identify members who are celebrating their birthday today. If the condition is met, the following actions are triggered:
- Trigger: Daily scheduled event
- Condition: Member's birthday is today
- Actions:
- Assign a birthday coupon to the user via webhook
- Send a push notification to inform the user
This ensures birthday surprises are delivered reliably and automatically.
Value
This type of scenario provides:
- Increased engagement on users’ birthdays
- Higher redemption rates for relevant, time-sensitive coupons
- Stronger brand affinity by recognizing and rewarding customers individually
Make your users feel appreciated on their special day—and increase their likelihood to return.
Updated 10 days ago