04 Tier Up
When a user reaches a new loyalty tier—like Silver or Gold—this scenario automatically sends a targeted email to celebrate their achievement and reinforce their progress.
Tier Up Scenario
Opportunity
Loyalty programs work best when users feel recognized for their status. With this automated flow, you can send personalized messages to customers as soon as they qualify for a higher tier.
It’s an easy way to make sure every milestone is acknowledged, without the need for manual tracking.
Example Scenario
This campaign is triggered when the system detects a Tier update using the event Segment Set = Tier.
Once the event occurs, the scenario checks the tier name and sends the appropriate email:
- If the new tier is Silver, the user receives the Silver Tier email.
- If not Silver, the system checks if the tier is Gold, and sends the Gold Tier email.
This ensures users receive relevant recognition as they progress through the loyalty ladder.
Value
This scenario helps you:
- Celebrate loyalty progress automatically
- Increase satisfaction by making users feel valued
- Reinforce engagement with timely and personalized emails
It’s a great way to turn a system event into a moment of delight.
Updated 20 days ago